Rejoice Perfect Strength
Key Visual & POSM Design
The French Lily Cabin
Activation Ideas
Our activation will be hosted inside a translucent dome in the midst of a French lily field.
The dome will be designed with multiple window openings to allow natural light and breeze into the experience zone.
THE EXPERIENCE ZONE
Stepping into a massive French Lily terrarium
Shoppers will be invited into a translucent dome beautifully decorated to bring to life our key visual imagery: pine forests, pristine lakes, snow-covered peaks, and French Lilies blossoming all over the place.
Picnic baskets will be used to showcase our product bottles.
4D/VR
VIDEO EXPERIENCE
Getting immersed in the freshness
When you breathe in the fragrance from the new Comfort French Lily, you feel transported to the
stunning French mountains.
We are going to take this feeling even further.
Our activation will allow shoppers to explore the French mountain scenery via a fully immersive experience that combines virtual reality with 4D multi-sensory effects: scent diffusers and mist/air blasts.
